Leveraging an Outsider's Perspective to Build Thriving Businesses
Ask any entrepreneur and they’ll confirm that success doesn’t follow a traditional path.
For many, adversity becomes the catalyst for innovation, pushing them to think differently and see opportunities where others see obstacles.
For others, it’s an outsider’s perspective that allows them to break free from conventional thinking, creating solutions that can disrupt industries and inspire future generations.
Learn how YPO members took unique paths to entrepreneurship and how their journeys led to global businesses that will inspire the next generation.
Dubbed by the BBC as the “diva of divorce for the super-rich,” Ayesha Vardag’s leads a business that can be emotionally fraught. “My career has always, essentially, been part lawyer, part mentor, part therapist,” she explains.


Resiliency in the face of adversity is key to her success, and today she leads one of the largest family law offices in the United Kingdom with 110 employees who serve clients from around the world. Learn more about her journey: https://on.ypo.org/3OXAs5y
As the CEO of Meaningful Gigs, Ronnie Kwesi Coleman is bridging the gap between Africa’s untapped talent and global business opportunities.


With Africa's population set to double by 2050, the continent's growing, youthful workforce is a key focus for Coleman, who aims to provide 100,000 skilled jobs to Africans by 2028.
“We want to build something big, that has scale, that can impact lives for hundreds of years, not just the short-term,” he says. Get his roadmap for growth in Africa and beyond: https://on.ypo.org/3VJ9WRj
From dropping out of high school to launching a fintech disruptor, Co-Founder and CEO of Easy Crypto Janine Grainger joined forces with her brother to create a company providing affordable cryptocurrency access to New Zealanders.


Their journey from starting small to achieving NZD1 billion in sales in just four years is a testament to the power of setting big, hairy, audacious goals (BHAGs) and maintaining a laser focus on execution. Learn more: https://on.ypo.org/3OZolVv
When his Atlanta peers were focused on rap and hip-hop Love Renaissance (LVRN) Co-Founder Tunde Balogun and his friends were listening to R&B and alternative music.
“That made us the outcasts,” Balogun says.


“We were the weird kids. But that was what also made us special and able to create a niche for ourselves.”
Learn how he embraced being different and turned his "unpopular" taste into 30 billion streams, 21 million album sales, and a global record label that continues to expand and break the mold: https://on.ypo.org/4gitt31
Jenny Zhu, Founder and Chairwoman of Lush Decor Home, shares her incredible journey from a small village in China to becoming a successful retail leader in the home decor industry.


Her unique story is one of #resilience — overcoming language barriers, personal setbacks, and pursuing her dreams with unwavering determination.
Leslie Wingo and Dr. Christine Crawford host this conversation on YPO’s diversity and inclusion podcast, “Mistakes Over Failure.” Listen now to be inspired: https://on.ypo.org/3ZXhHp6